By outcome · scale past 100K

Grow past 100K contacts — without the enterprise tax.

Industry data puts global inbox placement at around 83% — roughly 1 in 6 legitimate emails never reaches the inbox. The gap between healthy senders and weak ones is real revenue. Per-domain monitoring, dedicated IP warmup, SSO, audit log — included.

Flat pricing past 100K·Dedicated IP auto-warmup·SSO · SCIM · audit log
Sending domains · live statusForge & Lane · 4 domains · refreshed 2h ago
3 of 4 healthy
send.brand.comshared IP
SPFDKIMDMARC
Reputation
96
Live
tx.brand.comdedicated IP
SPFDKIMDMARC
Reputation
94
Live
notify.brand.comshared IP
SPFDKIMDMARC
Reputation
89
Live
newsletter.brand.comdedicated IP
SPFDKIMDMARC
Reputation
78
Warming · day 4

Inbox-placement figure from current industry-wide measurement.

Who switches to Bluey

Three teams at scale. Three reasons they avoid Salesforce.

Klaviyo cliff

Ecom brand crossing 150K subscribers

The situation

Crossing 100K profiles on Klaviyo means the bill scales fast. Dedicated IP + SSO + audit log lives behind a sales call you don't want to take.

With Bluey

Flat pricing all the way to 5M sends. Dedicated IP, SSO, audit log on Agency. No 'contact us' wall.

Enterprise need

Media / newsletter · 250K subs

The situation

Need enterprise-grade deliverability — per-domain reputation, content scoring, complaint monitoring. Don't need a 12-month enterprise contract.

With Bluey

Per-domain monitoring built in. Dedicated IP with auto-warmup. Same plan, no separate enterprise SKU.

Salesforce alternative

SaaS · 500K contacts · SSO required

The situation

Compliance team wants SSO, role-based access, audit log. Salesforce Marketing Cloud onboarding takes months and costs accordingly.

With Bluey

SSO via Google / Microsoft, SCIM on Agency, audit log standard. Live the same day.

Inbox-placement benchmark

One in six legitimate emails never reaches the inbox.

Global average inbox placement sits around 83% across recent industry data. Gmail runs 87–90%, Outlook is the toughest at ~76%. Fully authenticated domains (SPF + DKIM + DMARC enforced) hit roughly 2.7× the placement of unauthenticated ones. The gap is real revenue at scale.

83%Global average. The rest is revenue.

The enterprise infrastructure. None of the enterprise contract.

Per-domain monitoring, dedicated IPs, SSO, audit log — included on Agency, no separate enterprise SKU.

01

Per-domain reputation monitoring

See Gmail, Outlook, Yahoo, Apple Mail placement separately. Catch a Gmail drop before it spreads.

Outlook ~76% · Gmail ~87% · industry data

02

Send-window throttling

Cap concurrent sends. Smooth a 200K-contact blast across hours instead of minutes — keeps your domain happy.

Reduces 'sudden volume' spam flags

03

Suppression list sync

Auto-sync suppression across multiple sending domains so a customer who unsubscribed from one stream isn't getting another.

Compliance teams' favourite feature

04

Audit log for every action

Who sent what, when, to which segment. Searchable, exportable. Compliance teams' favourite tab.

SOC 2 / GDPR support-ready

05

Custom sending domains

Send from multiple domains under one account. Per-domain reputation, per-domain DKIM, per-domain warmup.

Per-stream reputation isolation

06

Dedicated CSM · Agency tier

A real person on Slack, weekly office hours, quarterly account reviews — not a 'success' rep selling you the next tier.

Live the same day you sign up

Things teams check first.

Is there really no 'enterprise' tier I get pushed into?

Right. Grow goes from 50K sends to 5M sends/month at flat per-send pricing. Past that, the API plan handles billions. There's no 'call us' wall.

Can I bring my own dedicated IP from another provider?

Yes — BYO-IP is supported on Agency, with a managed warmup if the IP has been cold for more than two weeks.

What compliance certifications do you have?

SOC 2 Type II (annual), GDPR-aligned, DPA available, EU data residency on request. SCC and DPIA support docs in our trust center.

Scale the volume. Skip the enterprise contract.

Flat pricing past 100K. Dedicated IPs, SSO, audit log on Agency. No SKU shenanigans.