- Pay for sends, never for storing dormant contacts
- Unlimited contacts from $30/mo on Grow
- Unlimited automations, not one workflow on entry
- Marketing and transactional email on one bill
Unlimited sends, rent on every contact
GetResponse gives unlimited sends but charges by contacts stored and auto-bumps you at 1,001. Bluey charges by emails sent, so dormant contacts cost nothing.
- Automatic tier bump the moment you pass 1,000 contacts
- Starter includes only one automation workflow
- No transactional email product at all
- 100K-contact headroom costs $539/mo on Starter
GetResponse and Bluey price on opposite axes: GetResponse charges per stored contact with unlimited sends, while Bluey charges per email sent with unlimited contacts. Pick GetResponse if you email a small list daily or want webinars, courses and a website builder in one tool; pick Bluey if you hold a large list and email it monthly. At 25,000 contacts emailed about four times a month (100K sends), Bluey Grow is $36/mo versus $174/mo on GetResponse Starter.
The boring details, side by side.
Three things that come up in every conversation.
No rent on dormant contacts
GetResponse charges for every stored contact and bumps you to the next tier at 1,001. Bluey bills sends, so a large list you email occasionally stays cheap, and 100K-contact headroom is $30/mo on Grow versus $539 on Starter.
Automation is not rationed
Starter includes exactly one workflow; a welcome series plus a re-engagement flow forces a $59 Marketer upgrade. Bluey gives unlimited automations on every plan.
One vendor for both email types
GetResponse has no transactional product, so you would add Postmark or SES and manage two vendors. Bluey runs marketing and transactional on one bill.
When GetResponse is the better choice.
Bluey is not the cheaper or better tool in every scenario.
For a small list emailed often, or content monetization in one platform, GetResponse is the better buy.
Switching from GetResponse? Here is the short version.
Switching is a straightforward export and rebuild; you would replace GetResponse's website and webinar tools separately if you use them.
The GetResponse to Bluey migration checklist (PDF)
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Is Bluey cheaper than GetResponse?
It depends on send frequency. At 25,000 contacts emailed about four times a month, Bluey Grow is $36 versus $174 on GetResponse Starter. But a small list emailed daily can be cheaper on GetResponse, whose sends are unlimited.
What happens when I cross a contact tier on GetResponse?
You are moved up automatically and billed at the higher tier, so 1,001 contacts costs the next band's price. Bluey has no per-contact tier bumps because it bills sends.
Does GetResponse include transactional email?
No. GetResponse has no transactional product, so you would pair it with a separate service like Postmark or SES. Bluey sends marketing and transactional email on the same bill.
How many automations does GetResponse Starter include?
Exactly one custom workflow; unlimited automation starts on Marketer at $59/mo. Bluey includes unlimited automations on every plan, including the entry tier.
Which is better for content creators?
GetResponse, if you want webinars, courses or paid newsletters, which live on its Creator plan and which Bluey does not offer. For pure email at scale on a stored list, Bluey is cheaper.
Pricing verified 11 July 2026 against each provider’s public pricing page. Bluey figures use the Grow plan (send-based). Competitor tiers shift at least quarterly; figures marked “~” are interpolated between published tiers.
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